Marketing Council Meeting
Virtual - This meeting is open to Marketing Council Members only
Thursday, January 28, 2021
1:00 PM - 2:00 PM
Eastern Standard Time
Consists of members of NAPA, the Asphalt Institute (AI), and the State Asphalt Pavement Association (SAPA) representatives. The Council provides strategic direction designed to protect and expand asphalt’s market share and help connect the Pavement Economics Committee research, Go to Market communications program, and Deployment activities. Serves as a governance body focused on market competition issues. Reviews the totality of the research, marketing, and deployment programs to assess the path forward.